← All success storiesLaunched 3 months ago · Gaming lore
Patch Notes
By going ultra-specific — one game's lore — Patch Notes became the definitive channel for a passionate community, which drove rabid subscriber loyalty.
What they did right
- 1Owned one game's lore completely
- 2Posted daily to feed an active community
- 3Used comments to source the next video's topic
- 4Cross-posted clips to the game's subreddit (within rules)
From their channel
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